According to an AARP report published in April 2016, 117 million people will need care of some kind by 2020 – about 1/3 of the US Population.
While that is a scary number, the report reveals even more frightening projections.
The number of caregivers available to provide care is estimated at 50 million, but only 5 million of those caregivers are formal, paid caregivers.
The remaining 45 million are informal, unpaid caregivers – spouses, family members and friends.
That means every caregiver will have 2.6 people to care for. That math might work in a facility setting – nursing home, assisted living facility or adult day care center.
But how does that work in a home care setting, where 21% provide care 21-40 hours per week and 30% provide care over 40 hours per week?
Those are all scary numbers, but let’s get to the real questions:
- Who will you need to care for?
- Who will be your caregiver(s)?
If you pause to think about those questions, it will open up many additional questions, such as:
- What if this happens?
- What if that happens?
- When could care be needed?
- How long will care be needed?
- What type of care is available?
- Who could provide care?
- What if they are unable or unwilling?
- How much could that care cost?
- How will you pay for that care?
Your clients need to consider these questions and you need to advocate for them to face these questions – and get the best answers they can.
Don’t let them live in denial. The cost is just too high.
Are you ready to make a difference in the lives of your clients and their families?
Author: Cindy Eisenhower
Cindy Eisenhower is a successful Long-Term Care sales professional with over twenty years of LTC Insurance experience.